Nominations Now Being Accepted for 2012 YLD Executive Committee; Learn More at October 11 Networking & Information Session, Registration is Required.

The Young Lawyers Division is now accepting nominations from any voting member of the YLD interested in serving a three-year term on the Executive Committee. This year's YLD Executive Committee election will take place on Tuesday, December 6... READ MORE

YLD Meet 'N Greet at The Pyramid Club Oct. 25

You're invited! The YLD will join with the Resident and Fellow/Young Physicians of The Philadelphia County Medical Society and Young Bankers of the RMA for a networking happy hour on October 25 from 6-8 p.m. at The Pyramid Club. Enjoy complimentary light hors d'oeuvres and drink specials while meeting other young professionals. RSVP to Aneesh Mehta at AMehta@vklaw.com.

The Nuts and Bolts of Board Service: An Introduction to Legal Issues for Nonprofits and Their Directors Oct. 24

Bar Foundation, YLD and Public Interest Section CLE
This CLE program will provide attorneys interested in serving on a nonprofit board an introduction to the role of the board of directors and the laws governing nonprofits, as well as offer overviews of nonprofit law and organization, related tax law, and fundraising. After the substantive CLE, participants are encouraged to remain for discussion with a panel comprised of board directors and executive directors who will share their experiences and give guidance to those who want to join a nonprofit board..READ MORE

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National Symposium on Diversity in the Legal Profession Nov. 8

Chief Legal Officers and Law Firm Managing Partners from across the nation will assemble for the Philadelphia Bar Association's National Symposium on Diversity in the Legal Profession on Tuesday, Nov. 8 at The Union League of Philadelphia. READ MORE


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YLD Executive Committee Elections


Who can run?
Each year, seven new members are elected to the YLD Executive Committee. Any voting member of the YLD is eligible for election provided that the term of office for which the individual runs shall not extend beyond his or her membership in the Division. A member is eligible if he/she is 37-years-old or less in the year 2014 or, if he/she is older than 37, not celebrating more than his/her third year of practice in 2014.

What does the Executive Committee do?
Executive Committee manages and directs the business and activities of the YLD's approximately 3,000 members, including oversight of more than 30 committees in the areas of public service, law-related education and service to the legal community. Being on the YLD Executive Committee provides lawyers opportunities for leadership, networking, and personal and professional growth early in their careers.
The Nominating Petition and Personal Statement Form must be returned to Dawn Petit, Meetings Coordinator, the Philadelphia Bar Association, 1101 Market Street, 11th Floor or via email dpetit@philabar.org, no later than 3:00 p.m. on Wednesday, October 28, 2011.

The Nuts and Bolts of Board Service: An Introduction to Legal Issues for Nonprofits and Their Directors Oct. 24

The program has been approved for 1.5 Substantive CLE credit. Participants wishing to receive the CLE credit will be required to pay a fee of $40.00 for members of the Philadelphia Bar Association admitted for more than five years and $35.00 for members of the Philadelphia Bar Association admitted for less than five years. Interested parties not seeking CLE credit may attend and purchase lunch through the Bar Association. If you do not want CLE credit or lunch there is no charge to attend. Click here to register for lunch and here to register for CLE credit.

Marketing Corner: Marketing Lessons from Steve Jobs

By Kimberly Alford Rice
The post below was adapted from Larry Bodine, a seasoned law marketing colleague with Lawyers.com:

The death of Steve Jobs is a huge loss for America, especially in a world where we have billions of competitors in China and India. We need more innovators like Steve Jobs and more lawyers like Steve Jobs.

Here are several law firm marketing lessons from his work:

Develop a niche. It doesn't matter that Apple's market share of computers is only 9%. His customers are fanatically loyal. The moment a new product was announced, his loyal base would immediately buy it. He developed a niche in computers, cell phones and table computers that no one could rival.

The way you do something is more important than what you do. Jobs personally designed the iPhone. They were renowned for their beauty and style. Sure, it had a "death grip" problem that causes the phone to disconnect a call and Consumer Reports recommended people shouldn't buy it. But it didn't matter. Customers forgave the technical flaw because they love its look and feel. People even pay a premium price for an iPhone. Lawyers should learn from the corporate world, and take what they do and present or package it in a new way

Personalize the brand. A lawyer must realize that he or she is a brand. Clients don't hire law firms - they hire lawyers. Every time Apple introduced something new, it was Steve Jobs presenting it on a big stage. Similarly, lawyers should get in front of audiences, make presentations on webinars are and talk to news reporters. Clients want to find a lawyer they know, trust and like, and lawyers must get in the public eye.

Don't just compete, strive to make your competition obsolete. Steve Jobs never played catch-up; instead he was the guy to beat. When he introduced the Apple 1 computer in 1976, there was nothing else like it. Jobs instantly made the typewriter and typesetting obsolete. When he introduced the iPhone in 2007, it made the Blackberry and every other cell phone obsolete. When jobs released the first iPad in April 2010, it created an entire new category. Lawyers should similarly look for new ways to provide service and charge for it that leapfrogs ahead of what other law firms are doing.

How can you apply these lessons to grow your practice?

Kimberly Alford Rice is principal of KLA Marketing Associates, a business development advisory firm focusing on legal services. As a law marketing authority, Kimberly helps law firms and lawyers develop practical business development and marketing strategies which lead directly to new clients and increased revenues. Additionally, Kimberly provides career management services to lawyers in transition. She may be reached at 609-458-0415 or via email at kimberly@klamarketing.net.

Volunteers Sought for LegalLine in October, November

The Young Lawyers Division is looking for sponsors and volunteers for our monthly Legal Line program for October and November. Legal Line is one of the many community service programs the YLD hosts. It takes place on the third Wednesday of every month at the Bar Association headquarters at 11th and Market Street from 5 to 8 p.m. Area residents call in for the volunteers' advice on just about any area of the law, including personal injury, domestic relations, bankruptcy, landlord-tenant and employment issues. If the caller needs further assistance after speaking with a volunteer, they are directed to the Bar Association's Lawyer Referral and Information Service.

This year, the YLD has been fortunate to have a number of sponsors for Legal Line, such as the Family Law, Criminal Justice, Real Property and State Civil Litigation Sections of the Bar Association; The Barristers' Association and APABA-PA; and the law firms Segal McCambridge Singer & Mahoney and Ciardi Ciardi & Astin. Sponsors merely need to provide between 2 and 5 volunteer attorneys to man the phones. The Bar Association will provide food and drink for the evening.

Legal Line will be held on Oct. 19 and Nov. 16. If your firm or organization is interested in sponsoring, or if you are interested in volunteering, please contact Melanie Taylor, Chair-Elect of the YLD at Melanie.Taylor@phila.gov.

Online Registration Deadline for Bench-Bar is Oct. 12

Online registration for the 2011 Bench-Bar & Annual Conference is available until Wednesday, Oct. 12. This year’s conference will be held Friday and Saturday Oct. 14 and 15 at the Harrah’s Resort in Atlantic City, N.J. Click here to register.

Fifteen CLE programs in a variety of practice areas are being planned for the Bench-Bar & Annual Conference. The CLE programs, in which attendees can earn up to 7.5 hours of credit (including the opportunity to earn two ethics credits), will feature judges and some of the city's most well-known practitioners, who will use their expertise and experience to enlighten attendees. Registration is available at philabenchbar.org.

Sponsors for the 2011 Bench-Bar & Annual Conference include USI Affinity (Diamond Level); The Legal Intelligencer (Platinum Level); Iron Mountain (Silver Level); and Jams (Silver Level).

Avoiding Mistakes in Opening a Practice Oct. 20

No matter how much you prepare, inevitably there will be unforeseen problems and mistakes. In this Thursday, Oct. 20 program presented by the Law Practice Management Committee, a group of attorneys will share some of the mistakes they have made and offer insight so that others can avoid making the same mistakes.

The meeting begins at 12 p.m. in the 10th floor Board Room of Bar Association headquarters, 1101 Market St. Lunch is available for $8 for members of the Philadelphia Bar Association and $9.50 for non-members. Click here to register.

3 Area Schools Seek ACE Volunteers

For more information about ACE, please visit www.ACEcivics.org.

If you would like to learn more about volunteering, please call Judge Djerassi's chambers at 215-686-7338 or contact Beth Specker at the National Constitution Center, bspecker@constitutioncenter.org.

APABAPA Annual Banquet Oct. 12

The Asian Pacific American Bar Association of Pennsylvania will hold its annual banquet benefiting the Judge William M. Marurtani Fellowship on Wednesday, Oct. 12 at the Sheraton University City Hotel, 3549 Chestnut St.

Thomas Perez, assistant attorney general with the Civil Rights Division, will be the keynote speaker at the event, which begins with cocktails at 6:30 p.m. and includes a limited open bar. Dinner begins at 7:30 p.m. and will be a traditional Chinese banquet by Sang Kee Noodle House.

Individual tickers are $125 and a table of 10 is $1,100. Reduced price tickets are available for students, government and public interest employees. Click here to purchase tickets online. For sponsorship information or to purchase a table, click here.

For more information, contact Erica Smith-Klocek at 215-963-5364 or email esklocek@morganlewis.com.

National Symposium on Diversity in Legal Profession Nov. 8

Chief legal officers, law firm managing partners, and diversity thought-leaders from across the nation will assemble for the Philadelphia Bar Association's National Symposium on Diversity in the Legal Profession on Tuesday, Nov. 8 at The Union League of Philadelphia.

The half-day symposium will begin with a luncheon featuring keynote speaker Robert J. Grey Jr., (left) executive director of the Leadership Council on Legal Diversity. Grey is a past president of the American Bar Association.

During the opening plenary, a panel of local and non-local chief legal officers and law firm managing partners will discuss the importance of collaboration to advance diversity and inclusion in the legal profession; benchmarks to measure success; and best practices for the recruitment, retention and advancement of women and diverse attorneys.

Four concurrent breakout sessions will focus on the following topics: the roles white men can play to advance diversity and inclusion in corporate legal departments and law firms; generational diversity and its impact in the workplace; successful pipeline initiatives and mentoring programs; and an employment law update. The symposium runs from 12:30 to 5:30 p.m. and a VIP networking reception begins at 5:30 p.m. The VIP networking reception will provide a forum for discussion with remarks from a prominent speaker.

Speakers for the National Symposium on Diversity in the Legal Profession include Thomas E. Cabaniss, managing partner, McGuireWoods LLP, Richmond, Va.; Mark Hershey, senior vice president, general counsel & secretary, Armstrong World Industries, Inc., Lancaster, Pa.; H. Eric Hilton, senior vice president, secretary and general counsel, H. J. Russell & Company and Concessions International, LLC, Atlanta, GA ; Alan J. Hoffman, co-chair and managing partner, Blank Rome LLP, Philadelphia, PA; John L. Latham, partner, Alston & Bird LLP, Atlanta, GA; Sophia Lee, chief counsel-litigation, Sunoco, Inc., Philadelphia, PA; James G. Leipold, executive director, NALP: The Association for Legal Career Professionals, Washington, D.C.; Curtis L. Mack, partner, McGuireWoods LLP, Atlanta, GA; Robert A. Nicholas, partner and global director of legal personnel, Reed Smith LLP, New York, NY; Karl A. Racine, managing partner, Venable LLP, Washington, D.C.; Robin Sangston, vice president, legal affairs, Cox Communications, Inc., Atlanta, GA; Mark S. Stewart, chair, Ballard Spahr LLP, Philadelphia, PA; Michael K. Tucker, executive vice president and general counsel, Avis Budget Group, Inc., Parsippany, N.J.; Joel C. Trotter, senior counsel, GlaxoSmithKline, Philadelphia, PA; LeRoy J. Watkins, Jr., partner, Jackson Lewis LLP, Morristown, N.J.; Charles Phillip Wells, partner, Williams Mullen, Raleigh and Charlotte, NC; Sherry D. Williams, senior vice president, chief ethics and compliance officer, Halliburton, Houston, TX; and Sandra S. Yamate, chief executive officer, Institute for Inclusion in the Legal Profession, Chicago, IL.

For additional information on the National Symposium on Diversity in the Legal Profession, contact Naomi K. McLaurin at 215-238-6340 or nmclaurin@philabar.org.


National Pro Bono Week Oct. 10-28

The celebration is part of the American Bar Association's coordinated national effort to encourage and support local efforts to expand the delivery of pro bono legal services.

Click here for a calendar of events in Philadelphia. The celebration recognizes the pro bono contributions of the city's attorneys and provides an opportunity for the recruitment and training of new volunteers to meet the increased demand for pro bono legal services. For more information, contact Sara Woods, executive director of Philadelphia VIP, at swoods@phillyvip.org.

Women in the Profession Summit on Negotiation Oct. 27

At the conclusion of the CLE, there will be a cocktail reception sponsored by the Temple Law Alumni Association and optional "speed networking event" in which attendees will spend five-minute intervals describing their practice areas before moving on to the next attendee.

The program begins at 3 p.m. in the 11th floor Conference Center of Bar Association headquarters, 1101 Market St. The program has been approved for 1.5 substantive CLE credits. Participants wishing to receive the CLE credit will be required to pay a fee of $40 for members of the Philadelphia Bar Association admitted for more than five years and $35 for members of the Philadelphia Bar Association admitted for less than five years. Click here to register for CLE credit.

Interested parties not seeking CLE credit may attend and register at no cost. Click here for the program without CLE credit.

The Bar Academy Presents Oktoberfest Sampling Event Oct. 26

Tom Kehoe, founder and brewmaster of Yards Brewing Company, will lead this event. Tom, the husband of Philadelphia Common Pleas Court Judge Linda Carpenter, founded Yards in 1994, making beer in a small garage-sized brewery in Manayunk. Within a few years Yards had moved to a larger facility, begun bottling its beers and introduced Philadelphia Pale Ale, which The New York Times rated as one of the best pale ales in the country. In 2008 Yards moved to its current location on Delaware Avenue which is the first 100% wind-powered brewery in Pennsylvania. This event costs $30 and members are invited to bring one guest for an additional $30. Click here to register.

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