Entertainment Corner: What's the Scoop?
As each record-breaking day of heat passes in what is sure to be known, at least for the next 3 to 6 months, as "The Sweltering Summer of Aught 10," Philadelphia's ice cream and frozen yogurt (or "fro-yo" as people may call it) industry is enjoying a renaissance of sorts. Personally, just words "ice cream" take me back to two fond memories. The first being the sound of the ice cream man, or Florida Frost truck, driving by my school or neighborhood when I was a youth. And second, the classic Eddie Murphy routine recounting similar memories. But the boom of the frozen sweets market in Philadelphia is fast creating new memories.
In addition to the always popular Rita's, Scoop De Ville and Capogiro, new stores are popping up all over Center City. Three of the popular stores that are creating a lot of buzz this summer are Yogurino, Sweet Endings and Franklin Fountain. Each offers its own unique take on the clasic flavors and are carving out their own little niche in the frozen confectionary wars. Lucky for them the extended heat wave is increasing the market almost daily.
Sweet Endings takes an asian approach, offering froyo the way its enjoyed in Japan and Korea. Sweet Endings offerings are sure to appeal to the health conscious folks, as they offer low fat, sugar free, organic yogurt. Although admittedly that phrase takes me back to my trip to Whole Foods last week, as opposed to the frozen sugar I enjoyed in my youth.
Yogurino also take a healthy approach to froyo, taking their cue from Europe. Already largely successful overseas, Yogorino's goods feature probiotics which are selected strains of micro-organisms or milk enzymes that are supposed to maintain our well-being. Now, I'm not sure what that means, but they have a lot of toppings like chocolate sauce, white chocolate sauces, pistachios, almonds and granola, along with seasonal fruits.
Franklin Fountain (which opened about 6 years ago) forgoes the health nut forzen yogurt angle to offer good ol' fashion ice cream and candy. They offer home made ice cream the way Philadelphians would have enjoyed it in the early '20s. You can kick back with traditional vanilla and chocolate flavors.
So next time you are around Center City, and don’t feel like power walking or yoga in the park, kick back and enjoy some cold delicious sweets. Although I'm still hoping this forzen yogurt craze merges with the food truck frenzy and we'll soon be hearing the familiar tune of Scot Joplin's the Entertainer followed by screams of "MOOOOOOOOOM.....THE ICE CREAM MAN'S COMING!!!"
Aneesh Mehta is an associate at Volpe and Koenig, P.C. who has the cavities to prove he enjoyed ice cream as a youth. He can be reached at firstname.lastname@example.org.